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Manager-Customer Journey Development
|Empl./Engagement Status:||Permanent Full Time|
* Job postings close at midnight, Eastern Time Zone (EST)
The Canadian Red Cross Society (CRCS), a non-profit, humanitarian organization is seeking a Manager, Customer Journey Development to join our Philanthropy Department. This is a unique opportunity to work with a world recognized brand, humanitarian organization dedicated to helping Canadians, as well as the most vulnerable throughout the world.
Reporting to the Associate Director, Customer Experience Marketing, the Manager, Customer Journey Development identifies opportunities, prioritizes delivery, and oversees the execution and evaluation of the cross-channel donor journey experience at the Canadian Red Cross. You will work collaboratively with the fundraising channel teams as well as external vendors to build and optimize conversion funnels and activate new marketing capabilities in the process to drive donor lifetime value. This role has a key accountability to show net revenue gains and donor attrition declines which all add up to donor lifetime value.
Who you are:
With your exceptional experience in marketing and communications, you will be instrumental on issues and priorities that are national in scope. You will have a curious, analytical mind and are dedicated to solving complex problems, automating processes and implementing actionable solutions across the donor lifecycle experience. You will understand how change impacts the journey as well as individual channel business objectives and will ensure all moving parts including data, content and process come together to provide a great experience for customers/donors.
You excel in a matrix environment and will understand and value the need to work collaboratively with colleagues in a structure that is designed around the philosophy of “One Red Cross”.
You will Enjoy:
Culture: an organization that is guided by our fundamental principles of humanity, impartiality, neutrality, independence, voluntary service, unity and universality.
Opportunity: to work with the best and brightest in the non-profit field, in an environment that promotes continuous learning, creativity and collaboration.
Flexibility: alternative work arrangements and paid time off for those “life happens moments”
Employee Benefits: achieve a work/life balance for you and your new team with competitive vacation time, generous personal days and flexible work arrangements
Meaningful Work: you will be making decisions and developing strategy that will create an impact at a global level
In this role you will:
We’re looking for:
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